Spirited by Nature.
Spirited by Nature.

Our origin story. Follow the south-east coast of Australia to a path less travelled. At the start of the iconic Great Ocean Road, you’ll find our birthplace: Jacksons Tannery. Established in 1948, it was one of the original makers of sheepskin boots, and where EMU took its first steps. Today, we remain proudly Australian, crafting every style with a passion for natural, lasting comfort..
Our origin story. Follow the south-east coast of Australia to a path less travelled. At the start of the iconic Great Ocean Road, you’ll find our birthplace: Jacksons Tannery. Established in 1948, it was one of the original makers of sheepskin boots, and where EMU took its first steps. Today, we remain proudly Australian, crafting every style with a passion for natural, lasting comfort..

Spirited by nature. Spirited is our mindset. Bold, forward-looking, and proudly unique, we embrace our EMU-ness and Australian heritage. Grounded in authenticity and crafted from natural materials, we draw inspiration from nature and celebrate people who stay true to themselves.
Spirited by nature. Spirited is our mindset. Bold, forward-looking, and proudly unique, we embrace our EMU-ness and Australian heritage. Grounded in authenticity and crafted from natural materials, we draw inspiration from nature and celebrate people who stay true to themselves.

Our Passion to create. Just like nature, we move to a natural rhythm. We focus on creating timeless footwear and accessories that last beyond the seasons. By embracing natural materials, pushing boundaries, and innovating with care, we deliver comfort and quality you can trust. It takes time, passion and energy - because rushing just isn’t our style. We believe in slower fashion, done right.
Our Passion to create. Just like nature, we move to a natural rhythm. We focus on creating timeless footwear and accessories that last beyond the seasons. By embracing natural materials, pushing boundaries, and innovating with care, we deliver comfort and quality you can trust. It takes time, passion and energy - because rushing just isn’t our style. We believe in slower fashion, done right.

Our Brand Pillars. Born to go beyond. Natures shapes us. The emu guides us. Comfort is our calling.
Our Brand Pillars. Born to go beyond. Natures shapes us. The emu guides us. Comfort is our calling.